You've heard it before but it bears repeating. Public relations is all about relationships. To succeed, you need a team that has dedicated years
to building the abiding relationships that drive coverage. (They wouldn't call it "earned coverage" if it was easy.) The PR Medico team has cultivated relationships with all the top journalists, bloggers, influencers and publishers whose attention you crave.
More a science than an art, successful public relations programs all share three key ingredients: integrated communications; creative and proactive outreach with targeted pitching; and - yes, we'll say it again - long-standing industry relationships to leverage.